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Guan Leiming

Technical Director | Java

The transformation of popular music and the new trend of talent demand

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In today's music world, the development of pop music presents a complex and changing trend. More and more listeners feel that pop music has lost its former charm and has become increasingly boring. This phenomenon has prompted us to think about the deep-seated problems of the pop music industry.

From the perspective of the band, many once glorious bands have gradually lost the motivation to innovate. They are either obsessed with past successful models, or driven by commercial interests to cater to the vulgar needs of the market, resulting in works lacking soul and depth.

In terms of songs, the market is flooded with homogeneous melodies and lyrics. The stereotyped themes and unoriginal expressions have caused aesthetic fatigue among the audience. The creators seem to be more focused on obtaining quick financial returns and ignore the pursuit of art.

In the process of music genre evolution, pop music has also failed to show sufficient diversity and inclusiveness. Some emerging genres have difficulty gaining recognition and support from the mainstream market, thus limiting the innovation and development of the entire music field.

However, this dilemma of popular music does not exist in isolation. It is inextricably linked to the changes in talent demand in various fields of society today. In an era of rapid development, various industries are seeking talents with innovative capabilities, unique perspectives and cross-disciplinary knowledge.

Take the technology industry as an example. Innovative technologies continue to emerge, driving social change. The development of artificial intelligence, big data, blockchain and other fields requires a large number of talents with professional knowledge and innovative thinking. These talents can bring new breakthroughs and development opportunities to the industry.

Similarly, in the cultural and creative industries, including film, television, literature, and art, there is a growing demand for talents with unique creativity and keen market insight. They can create influential and appealing works to meet people's increasingly diverse spiritual and cultural needs.

Back to the pop music industry, if we want to get rid of the current predicament and achieve revival and innovation, we also need to introduce new talents and ways of thinking. First of all, we need creators with musical talent and innovative spirit. They can break through the constraints of tradition, create works with personality and depth, and inject new vitality into pop music.

Secondly, talents with marketing and promotion capabilities are also crucial. They can accurately grasp market demand and audience psychology, and through effective publicity and promotion methods, let excellent music works be more widely disseminated and recognized.

In addition, the integration of talents across fields can also bring new opportunities to pop music. For example, music can be combined with technology, art, fashion and other fields to create new music experiences and forms of expression.

In short, the development of pop music is closely linked to the changes in talent demand. Only by constantly adapting to the development trend of the times and introducing new talents and ideas can pop music shine again and bring more beautiful auditory enjoyment to people.

2024-07-26