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I opened the Xiaohongshu account "Hu Zhe's Food Planet" not only to share food, but also to explore a lifestyle. Lifestyle e-commerce on Xiaohongshu allows users to pursue not only good products, but also a desired lifestyle. There are many possibilities in this.

On Xiaohongshu, we see countless people showing their life stories and consumption choices. Some people gain a lot of attention and love by sharing delicious food; some people become consumption leaders by recommending good things. Behind this phenomenon, it reflects people's desire and pursuit for a better life.

However, is everything that seems so beautiful really as perfect as it seems? Actually, it is not. The life shown on Xiaohongshu is often carefully edited and selected. Those beautiful pictures and tempting food may only be a moment in life, not the whole picture.

Take food for example. The various exquisite dishes we see on Xiaohongshu are often mouth-watering. But in reality, to achieve such an effect, it takes a lot of time, energy and money. Moreover, many times, the food tutorials we see are not necessarily suitable for everyone's cooking level and family conditions.

Similarly, the products recommended by lifestyle e-commerce may look attractive, but they may not really meet our actual needs. Sometimes, we buy many seemingly useful but actually idle items on impulse. This not only wastes resources, but also brings a certain burden to our lives.

In addition, the life display on Xiaohongshu can easily trigger people's anxiety and comparison psychology. When we see others living a seemingly perfect life, we may feel dissatisfied with our current situation and thus feel stressed.

But we cannot completely deny the positive impact of Xiaohongshu. It provides us with a platform to obtain information and inspiration. Through Xiaohongshu, we can discover new food, learn about different lifestyles, and broaden our horizons.

For those who have entrepreneurial ideas, Xiaohongshu also provides opportunities. Just like the model of "posting projects and looking for people", Xiaohongshu may be able to find suitable partners and achieve common goals.

In general, Xiaohongshu is a platform full of opportunities and challenges. We should look at the content rationally, extract the useful parts from it, add color to our lives, and not be bound and misled by it.