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guan leiming

technical director | java

juewei duck neck: from a leading brand of marinated food to a successful example of cross-border marketing

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the brand development of juewei duck neck is inseparable from its deep insight into the market and its innovative spirit of continuous exploration. it combines market demand with its own advantages, formulates a series of perfect marketing strategies, and actively seeks breakthroughs to continuously expand into new areas.

for juewei duck neck, market competition is not just about sales and expansion, but about finding more effective ways to attract target users. juewei duck neck has successfully attracted the attention of young consumers by optimizing its channel layout, integrating online and offline marketing resources, and cross-border cooperation with the popular mobile game "meta dream star". it has also enhanced the brand's youthful image through special events in the game and the opening of offline theme stores.

more importantly, juewei duck neck is actively exploring new sales models, such as close cooperation with e-commerce platforms and live streaming to deliver the brand's delicious taste to a wider range of consumers. this innovative marketing method not only effectively promotes the brand's market expansion and influence, but also provides a new direction for its future development.

the development history of juewei duck neck embodies a unique business philosophy - taking innovation and quality as the core, and constantly leading the development of the stewed food market. in practice, it constantly explores new methods and has achieved remarkable results, showing strong competitiveness and market expansion capabilities, becoming a leader in the stewed food industry.

2024-08-31