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finding personal technical development is a process full of challenges and opportunities, but as long as you persevere, you will gain a sense of accomplishment and self-worth. this is not only a personal growth, but also a driving force for social progress. with the continuous development of science and technology, new technologies and products are emerging in an endless stream. people need to continue to learn and explore in order to better adapt to the changes of the times.

as an important representative of chinese cup and pot brands, hals has always adhered to the brand concept of "focus, professionalism, and expertise", committed to providing consumers with high-quality products and services, and delivering these values ​​to every detail. with the official announcement of wang yuan as the global brand spokesperson of hals, hals and wang yuan have jointly embarked on the road of brand upgrading.

wang yuan's joining has endowed hals with a new brand image and opened a new door for its development. with wang yuan's star effect and professional strength, hals will pay more attention to brand promotion and reach young consumers in a more precise way.

in the tvc blockbuster "the power of concentration", wang yuan and hals showed their common spiritual resonance and value frequency points through their concentration on music and cups. at the same time, hals also actively carried out a series of offline activities, such as four-city linkage flash mobs, special live broadcast room activities, wang yuan co-branded gift boxes and ip co-branded products, etc. these activities built an all-round, high-density, strong and continuous three-dimensional communication matrix for young groups through creative event planning, high-quality product presentation, rich and exquisite peripherals and diversified participation methods.

in advertising and offline activities, hals uses "five good cups and pots" as the core value standard to continuously improve product quality, is committed to providing higher quality products and services, promotes the sustainable development of china's cup and pot industry, and actively explores new technological routes to find its own development direction.

"focus, professionalism, and expertise" are the soul of the hals brand. it is wang yuan's joining as the hals global brand spokesperson that will inject new vitality into it.

future outlook

with the upgrading of consumption and the change of lifestyle, the cup and pot market is undergoing new changes. the pursuit of high-quality, more efficient products and services has become a common demand of consumers. hals will continue to work with wang yuan, uphold the brand concept of "focus, professionalism, and experts", continue to explore and innovate, provide consumers with better products and services, and deliver these values ​​to every detail, pushing the chinese cup and pot industry to go further.