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the story of gulu village in ya'an is not an isolated one. in recent years, the advancement of rural revitalization policies has also triggered people's thinking on how to balance development and protect the natural environment. the success of gulu village also shows the dilemma: attracting tourists and developing the economy is the key, but it is also necessary to maintain its own characteristics and value in the face of the impact of "traffic".

on march 8, 2023, the release of a short video on the douyin platform set off a wave of "six major sects conquering gulu village". however, the "explosion" of gulu village did not happen overnight. it is located in yongli yi township, ya'an city, sichuan province, and has unique natural landscapes that attract many tourists to experience. these tourists have brought economic benefits, but also brought new challenges.

lan ruo invested nearly 600,000 yuan to open the first high-end homestay "alan zhiruo" in gulu village, hoping to boost local economic development. however, even with the largest number of visitors, the income of the homestay is still difficult to break even. the residents of gulu village are also cautious about this, worried that the dividends brought by "traffic" will not be converted into sustained economic growth.

some villagers believe that gulu village lacks consumable goods and services, and infrastructure such as water supply and electricity supply cannot keep up with the growth in the number of tourists. in addition, the lack of safety measures, rockfall and missing safety facilities also affect the experience of tourists. these problems have become key challenges for gulu village to achieve "retention".

the development of gulu village needs more exploration. in the context of rural revitalization, how to transform traffic into "retention" for sustainable development requires more efforts and thinking.