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The transformation of new Chinese pastries is not accidental, but the result of market demand and industry competition. In this process, brands need all kinds of professional talents to help. From product research and development to marketing, from store operations to supply chain management, every link is inseparable from the support of talents.
Product R&D talents are the core force of the innovation of new Chinese pastries. They need to have a deep understanding of consumers' taste preferences and changes in demand, and constantly launch new and delicious pastry products. For example, they need to develop low-sugar, low-fat, healthy pastries to meet modern people's pursuit of healthy diet. At the same time, they also need to combine the craftsmanship and characteristics of traditional Chinese pastries, innovate and improve them, so that the products have both traditional cultural heritage and meet modern aesthetics and consumption habits.
Marketing talents play an important role in the promotion of new Chinese pastries. They need to formulate precise marketing strategies and use various channels and platforms to enhance brand awareness and reputation. They need to attract more consumers to pay attention to and buy new Chinese pastries through social media, online and offline activities, etc. In addition, marketing talents need to be good at analyzing market data and consumer feedback, and adjust marketing strategies in a timely manner to adapt to market changes.
Store operation talents are crucial to the daily operation of new Chinese pastries. They are responsible for the site selection, decoration, personnel management, inventory management, etc. A good store operation talent can create a comfortable and warm shopping environment, provide high-quality services, and improve customer satisfaction and loyalty. At the same time, they must reasonably control costs and improve the store's operating efficiency and profitability.
Supply chain management talents are also indispensable in the development of new Chinese pastries. They need to ensure a stable supply of raw materials and balance quality and cost. They need to optimize supply chain processes, improve logistics efficiency, and reduce inventory risks. Only with strong supply chain support can new Chinese pastry brands remain invincible in the fierce market competition.
However, the current new Chinese pastry industry is facing some challenges in terms of talent. On the one hand, the industry is developing rapidly and the talent pool is insufficient, resulting in fierce competition for professional talents in the market. On the other hand, some companies do not pay enough attention to the training and development of talents, lack a sound talent incentive mechanism, and find it difficult to retain outstanding talents.
In order to solve these problems, new Chinese pastry companies need to strengthen talent training and introduction. They can cooperate with universities and vocational colleges to establish industry-university-research cooperation bases to cultivate professional talents that meet the needs of the industry. At the same time, companies should increase investment in talents, provide good career development space and welfare benefits, and attract and retain outstanding talents.
In addition, industry associations and government departments can also play an active role. Industry associations can organize training and exchange activities to promote the growth and flow of talents. Government departments can introduce relevant policies to support the development of the new Chinese pastry industry and create a good environment for talent training and introduction.
In short, the transformation of new Chinese pastries cannot be separated from the support of talents. Only by paying attention to the training and introduction of talents and establishing a sound talent management mechanism can we promote the sustainable and healthy development of the new Chinese pastry industry and bring more deliciousness and surprises to consumers.
